Zetech signs deal with BrighterMonday, KEFWA to enhance sports through education
Zetech University has signed an agreement with the Kenya Footballers Welfare Association (KEFWA) and talent recruitment agency BrighterMonday to promote quality higher education in the Kenyan sports industry. The institution signed an MOU with the firms to provide talented players with the exposure and management skills required to excel in a professional world while providing the country with a capable and skilled workforce.
In the move, BrighterMonday committed to become the main football kit sponsors of the men’s team, the Zetech Titans which plays in the FKF Division one league, while providing opportunities for attachment, internship and employment for the University’s qualified candidates. Affirming the firm’s commitment to building young people through mentorship, employment and talent development, the firm’s CEO Emmanuel Mutuma noted the role of sports in building students’ soft skills, especially in the areas of leadership, teamwork and discipline.
On his part, Zetech University VC Prof Njenga Munene lauded the corporate world for collaborating with institutions of higher learning in both academic and co-curricular engagements designed to develop well rounded citizens,
“As a University, we are committed to developing well rounded studentsby placing the right efforts in promoting both academics and talent growth, especially in the area of sports. We are excited to work with BrighterMonday and KEFWA at a time when our gents and ladies are excelling in different leagues across the country. This will go a long way in making education accessible to sports men and women, and Kenyans at large.” He said.
To sweeten the deal, the institution will work with KEFWA to provide quality learning, evaluation and career guidance to members of the Association by providing structured learning programs that include blended learning programs that include class based and digital learning to accommodate the footballer’s careers, grant scholarships, waivers or affordable rates to needy members desiring quality education. On their part, KEFWA will create awareness among its members to pursue their courses of interest as well as provide opportunities for internship and employment to suitable candidates.
KEFWA President James Situma, who is undertaking a business course at Zetech, called on players in different sports disciplines to enroll for higher education to enhance their careers and management skills. He lauded the move by the University and Brighter Monday, appreciating the commitment to pushing the education agenda in the sports industry.
The Titans remain committed to staying on top of their game even as they work with these partners to build their profile while enjoying the Zetech experience.